HomeBridge Mortgage Loan Originators continue to shine in their marketplaces with unique Selling Solutions that set them apart. Branch Manager / Mortgage Loan Originator Dean Bendall (NMLS #222267) and Regional Builder Manager Matt DeCesaro have had a growing list of successes from presenting our Selling Solutions to Atlanta area builders.

According to Alex Cornwell, Marketing Director of Lead Acquisition, the Lead Conversion Plan (LCP) has been shown to increase pre-quals by 28%. Our LCP team gets on the phone with timely calls to potential clients, educating them about the loan process, answering their questions and making sure to connect these potential clients with an MLO when they are ready to buy.

“Matt DeCesaro and I visited this past Thursday with a builder we are currently not doing business with,” said Dean. “We presented LCP along with another tool in the HomeBridge Selling Solutions platform. The builder was very impressed with both tools, but kept coming back to LCP.” Dean explained the LCP program, its benefits and how it has been used successfully over the last several years to gain significant traction with potential customers.

“This impressed her as it has other builders we have met with,” said Dean. “LCP got us in the door and, we hope, will win us business with this builder.”

Matt and Dean have accelerated their sales meetings to tout the benefits of HomeBridge Selling Solutions. “I have already landed a relationship with a builder because of our tools, and I expect more to come!”

If you want to learn more about the HomeBridge Selling Solutions platform and how we bring value to our Mortgage Loan Originators, check out our Team PowerHouse Recruiting website or give me a call today!

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